Retail Location Intelligence
Client: Global Retail Corp
Period: 2022
RetailLocation IntelligenceBusiness Analytics
Project Overview
Global Retail Corp sought to optimize their expansion strategy through data-driven location intelligence. Our team developed a comprehensive analysis framework that incorporated demographic, competitive, and market data to identify optimal locations for new stores.
What We Did
- 1Conducted market analysis across multiple regions
- 2Developed custom site selection models
- 3Created competitive intelligence mapping
- 4Implemented customer segmentation analysis
- 5Built interactive decision support tools
Outcomes
- ✓Increased new store performance by 25%
- ✓Reduced location-based failures by 40%
- ✓Optimized marketing spend through geographic targeting
- ✓Improved overall market penetration strategy